Persuasive video can be a highly effective and engaging form of content. But all too often, it’s … well, not….
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Category: Copywriting
4 Copywriting Techniques for Engaging Podcasts and Audio Presentations
There’s nothing easier than audio content, right? Just fire up your recording software or webinar service and start talking away….
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Are You Making These 7 Mistakes with Your About Page?
It seems to me that some website owners have an easier time proposing marriage than they do writing a solid…
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50 Trigger Words and Phrases for Powerful Multimedia Content
Mark Twain said the difference between the right word and the almost right word is “the difference between lightning and…
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The ‘Pulp Fiction’ Technique for Engaging and Persuasive Content
You’ve seen Pulp Fiction, right? It’s the classic 1994 dark comedy crime film written and directed by Quentin Tarantino. The…
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7 Steps to an Email Opt-in Page that Works
Email marketing works. In fact, it’s still one of the best methods for converting prospects into customers or clients. A…
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How to ‘Show, Don’t Tell’ for More Persuasive Copy
One of the cornerstones of powerful writing is the use of concrete details that can tell your story for you….
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How to ‘Show, Don’t Tell’ for More Persuasive Copy
One of the cornerstones of powerful writing is the use of concrete details that can tell your story for you….
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The post How to ‘Show, Don’t Tell’ for More Persuasive Copy appeared first on Copyblogger.
20 Call to Action Examples that Create Instant Leads
Creating a strong call to action (CTA) is essential to turn visitors into leads, but how do you come up…
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10 Emotion-Based Headlines that Work
Emotional benefits are critical to persuasive copy, but how do you naturally incorporate them into your writing? It’s one thing…
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