How the Hubris of Apple and the iPhone 7 is the Antithesis of Knowing Your Customers

I had a very interesting experience at a Verizon store this week. While waiting, I witnessed the same event with three different customers, and here it was: Previous iPhone owners were switching to a Samsung. All because of a silly absent headphone jack. Literally, every one of them mentioned it. So instead of truly listening…
The post How the Hubris of Apple and the iPhone 7 is the Antithesis of Knowing Your Customers appeared first on The Sales Lion by Marcus Sheridan.

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