What Could Happen if You Launch a Podcast in the Next 30 Days?

Let’s start with a question you know the answer to:
What do you need to build a successful online business today?
Well, you start with a growing, loyal audience who views you as an authority. Content Marketing 101.
Now another question you probably can answer:
How do you stand out from the crowd, cut through the noise, and build an authentic connection with an audience when there is already so much content out there and more coming every day?
Isn’t it too … late?
No, it’s not too late.
But the reality of the content abundance all around us does mean that we cannot blend in and expect to stand out.
We must attract attention, be useful, and build trust.
In other words, we need to be remarkable.
And there is no better way to create an authentic connection with an audience than through a remarkable podcast.
Now I’ve got a question I bet you don’t know the answer to … yet.
If you launched a podcast today about your favorite topic in the entire world, where could you be five years from now?
Think about it for a minute. Let your mind wander.
While you’re thinking, I’ll quickly share my story.
Five years ago, I did launch a podcast about my favorite topic in the entire world: Indiana Hoosiers basketball.
I didn’t really know what I was doing — I was nervous and a little afraid — but I launched it anyway. And somehow I convinced a couple of guys I’d never

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