Why Inbound Marketers Should Embrace, Not Shun, the Power of Google Adwords and PPC

We’ve all heard the stats: Over 90% of the world will not click on a paid ad in Google search engine results. At face value, one would therefore assume spending money on this type of medium would make little sense, not to mention the fact many experts within the digital space have spoken poorly of…
The post Why Inbound Marketers Should Embrace, Not Shun, the Power of Google Adwords and PPC appeared first on The Sales Lion by Marcus Sheridan.

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