Writers are communicators, and if you’re proud of your ideas, you’ll definitely want to learn how to write better headlines….
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Category: Headlines
How to Write Subheadings that Hook (and Re-hook) Your Readers
Before we dive into how to write subheadings, have you heard about RADD? (I doubt it, because I just invented…
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Subheadings: The Deceptively Simple Trick to Effective Copywriting
Subheadings are your next lesson after you’ve studied how to write headlines. When you’re aiming to keep your reader’s attention,…
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How to Write Headlines That Work
Writing a great headline is your first, and perhaps only, chance to make an impression on a prospective reader. Here are tips on how to write headlines that get attention.
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10 Emotion-Based Headlines that Work
Emotional benefits are critical to persuasive copy, but how do you naturally incorporate them into your writing? It’s one thing…
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How to Write Killer Email Subject Lines for Sales
To achieve success with email marketing, there is one aspect you must nail. In fact, without this one aspect, your…
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10 Sure-Fire Headline Templates that Work
Looking to add some new templates to your arsenal of headlines that work? Let’s move beyond the common ones you…
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How to Keep Your Reader Engaged, from Headline to CTA
Content creation can feel a lot like spinning plates. Once you have one element rolling along, there’s another you need…
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17 Tips on Creating Thoughtful Marketing Your Audience Will Love You For
Some people talk about “ethical marketing” and “effective marketing” like they’re two different things. But that’s just silly. This week’s…
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Want Better Results? Ask Better Questions. Here’s How
First things first: Our workshop on effective selling with Tim Paige is back on the schedule! We had to adjust the calendar, but we’ve got Tim set to teach us his low-pressure but effective techniques for sales. We’ll host the workshop (it’s free) on Tuesday, June 26 at 12:00 Noon Eastern U.S. Time. I’ve had Read More…
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