LinkedIn – Interent Marketing Voices

Rainmaker Rewind: Microsoft Just Bought LinkedIn. Here’s Everything You Need to Know

This week on Rainmaker Rewind, Sean Jackson, Jabez LeBret, and Mica Gadhia have a conversation about the recent acquisition of LinkedIn by Microsoft for $26.2 billion.
In this up-to-the-minute episode, you’ll hear The Missing Link team share their thoughts about this announcement and what it means for you.
And as always, don’t miss out on other great episodes that were featured on Rainmaker FM.

The Missing Link. The Missing Link team explores Microsoft’s acquisition of LinkedIn and how it affects each of us: Microsoft Just Bought LinkedIn. Here’s Everything You Need to Know …
The Digital Entrepreneur. Pamela Wilson joins Jerod Morris to discuss what she’s learned through her extensive experience creating and running successful membership communities: Practical Advice on Turning the Challenges of Building Membership Communities Into Opportunities
Confessions of a Pink-haired Marketer. Sonia Simone answers the age-old question: Is it okay to swear in our content marketing? Should You Swear on Your Blog?
Hack the Entrepreneur Jon Nastor interviews leader, speaker, “Marxist-capitalist,” and smart entrepreneur Simon Biltcliffe: Money is the Outcome of Success (Not the Cause)
The Showrunner. Jerod Morris and Jon Nastor discuss a few simple ways to capture inspiration before it escapes: How to Never (Ever) Forget an Important Idea Again
The Writer Files. Kelton Reid rounds out the second part of last week’s interview with Cynthia D’Aprix Sweeney: How Bestselling Debut Novelist Cynthia D’Aprix Sweeney Writes: Part Two
Youpreneur. Tune in to this episode to hear Chris Ducker’s batching strategy and his tips on how to

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Rainmaker Rewind: 12 Tips for Creating Calls to Action that Work on LinkedIn Pulse

This week’s edition of Rainmaker Rewind features our own Sean Jackson and Mica Gadhia on The Missing Link.
The dynamic duo welcomed John Nemo, bestselling LinkedIn author and trainer, to discuss calls to action on LinkedIn Pulse.

John Nemo is not only personable and an absolute pleasure to listen to, he also knows LinkedIn inside and out.
John is a bestselling LinkedIn author and trainer who helps small business owners, coaches, consultants, trainers, and sales and business development executives use LinkedIn to generate more sales leads, clients, and revenue for themselves.
He takes Sean and Mica through the step-by-step process of giving readers everything they need to take the action you want them to take.
Click here to listen and learn from The Missing Link.
Have time for a couple more? Check out these great episodes …

In this episode of Youpreneur, Chris and Brian talk about what it takes to be a digital entrepreneur and what that means for brand-building business owners.
Youpreneur:The New Future of the Digital Entrepreneur, with Brian Clark

In this episode of Hit Publish, Amy asks the question: “When it comes to marketing, what’s in a name? Does it really matter what you call your products and services?” Well … yes it does. And Hit Publish is here to help.
Hit Publish:How to Generate Powerful Product Names That Don’t Sound Gimmicky
And one more thing …
If you want to get my Rainmaker Rewind pick of the week sent straight to your favorite podcast player, subscribe right here

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How to Create Videos and SlideShare Presentations that LinkedIn Loves

Listen in to The Missing Link as two expert guests share how you can create videos and SlideShares that work for LinkedIn.
It’s easier than you think to create visually appealing videos and SlideShare presentations from the content you’ve already created.
Your content is worth more when shared in different formats.
So, you’ll want to listen closely to this episode to learn valuable information you can put to use right away.
Scott Skibell, a valuable member of The Missing Link LinkedIn group, shares why video is so important for deepening your connection with your audience.
Scott explains how to get started, the costs, what types of videos you can create, and much more.
Think you need expensive video equipment to make great content? Take a look at what you can accomplish with just your iPhone …

But wait, there’s more!
Our very own Pamela Wilson delivers the start-to-finish process of choosing your content to present on SlideShare, resources for choosing the best images, all the way to some ever-important call to action tips and tricks.
This article — The 3-Step Journey of a Remarkable Piece of Content — converted to SlideShare has more than 31,000 views (and counting)!
You can check it out here.
And then check out the number of views on this article about writing a damn good sentence as a SlideShare presentation.
Seeing the benefits?
In this value-packed episode, Scott Skibell and Pamela Wilson share practical tips and tools to get you started today with repurposing your valuable content

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So, Jesus and Wolverine Login to LinkedIn

Demian Farnworth and Jerod Morris join The Missing Link for some real-time fun and expertise about content syndication on LinkedIn.
Sean Jackson and Mica Gadhia welcome two of their favorite people from Rainmaker Digital (formerly Copyblogger Media), Demian Farnworth and Jerod Morris. These excellent writers and content marketers share the ins and outs of content syndication and some real-time tricks of the trade to getting it done right on LinkedIn.
Learn from their experiences and definitely check out Gregory Ciotti’s 30-day experience going from – 255,262 article views on LinkedIn; it’s amazing information you can read, understand, and learn from right now.
Join them to learn best practices for content syndication and how you’ll want to up your game right now.
Listen in to understand:

Why consistency is so important
What you can learn from Gregory Ciotti (incredible)
The advantages of short articles
Why you want to say a big Yes to re-syndication
More expert writing tips
One little-known trick for writing catchy headlines

Click Here to Listen toThe Missing Link on iTunes
Click Here to Listen on Rainmaker.FM
About the authorRainmaker.FMRainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand digital business and marketing advice from experts, whenever and wherever you want it.

The post So, Jesus and Wolverine Login to LinkedIn appeared first on Copyblogger.

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Eric Enge on the Art of LinkedIn Marketing

The co-author of The Art of SEO (and one of the leading SEO and content marketing experts in the world) drops by The Missing Link today to share his LinkedIn insights.
Over the years, Sean Jackson has become a huge fan of Eric Enge and the team at Stone Temple Consulting. They are smart, easy going, and always willing to help others.
But what has really set Eric and his team apart is the amount of experimenting and research they do … sorting fact from fiction in the field of SEO and content marketing.
Sean was fortunate to get the chance to interview Eric at Pubcon Austin and discuss his thoughts on using LinkedIn for content marketing.
As Eric points out in this interview, you may be “renting” your audience on LinkedIn, but if you follow his advice, you may be able to “rent to own.”
In this episode of The Missing Link, host Sean Jackson and Eric Enge discuss:

The smart way to publish content on LinkedIn Pulse
Why groups are the best way to build relationships
Are LinkedIn ads worth the effort?
Why you should be marketing on LinkedIn now
The nuances of “nĭch versus nēsh”

Click Here to Listen toThe Missing Link on iTunes
Click Here to Listen on Rainmaker.FM
About the authorRainmaker.FMRainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand business advice from experts, whenever and wherever you want it.

The post Eric Enge on the Art of LinkedIn Marketing appeared first on Copyblogger.

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