The Writer Runs This Show [SlideShare]

We have the technology.
We have the business skills.
We have virtual ink by the barrel.
The writer runs this show.
We’re the ones who command the attention.
We’re the ones who create the engagement.
We’re the ones who influence what people think and do.
The writer runs this show.
We won’t toil in obscurity waiting for a green-light.
We won’t submit to “creativity” by committee.
We won’t accept meager pay while others cash in our copyright.
The writer runs this show.
If you won’t read until your eyes blur.
If you won’t write more to write well.
If you won’t invest the blood, sweat, and tears . . .
Then you’ll have to work with real writers.
And pay those writers exceptionally well.
If they have the time, that is.
Because the writer runs this show.
Your words are the foundation of all online content
The words you write form the foundation of all online content, whether those words become a blog post, podcast, or video.
Check out our SlideShare dedicated to professional writers:

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Editor’s note: The original version of this post was published on July 2, 2010.
The post The Writer Runs This Show [SlideShare] appeared first on Copyblogger.

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5 Simple Steps to Breathe New Life into Old Content with SlideShare

Ready to reach a wider audience without having to create content from scratch?
Repurposing an old blog post into a SlideShare deck gives it new life and adds more value to your original content.
SlideShare decks can drive more traffic to your website and help you build your email list, too.
Here are five simple steps you can use to repurpose old content into a SlideShare deck.
Step 1: Select popular content
Once you know a blog post is popular on your own site, you can repurpose it to reach an even wider audience.
Posts that have strong visual elements also translate into compelling decks, and educational list posts easily convert into a slide format.
You can turn your latest “Top 10 Tips” post into a deck, with one tip on each slide.
Step 2: Plan your visuals
Check out the featured decks on SlideShare’s homepage for inspiration and to help you understand the types of visuals that work well on SlideShare.
As of December 2015, popular slide trends include photo backgrounds on title slides and screenshots of related social media posts.
For a detailed guide about choosing images for your slide deck, check out How to Fully Engage Your Readers’ Brains with Images.
Step 3: Repurpose your content
Outline your deck
First, break your content into an outline that will translate into slides. You can use mind-mapping software, or even index cards or sticky notes.
Listen to How to Create Videos and SlideShare Presentations that LinkedIn Loves for more on planning your SlideShare

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How to Create Videos and SlideShare Presentations that LinkedIn Loves

Listen in to The Missing Link as two expert guests share how you can create videos and SlideShares that work for LinkedIn.
It’s easier than you think to create visually appealing videos and SlideShare presentations from the content you’ve already created.
Your content is worth more when shared in different formats.
So, you’ll want to listen closely to this episode to learn valuable information you can put to use right away.
Scott Skibell, a valuable member of The Missing Link LinkedIn group, shares why video is so important for deepening your connection with your audience.
Scott explains how to get started, the costs, what types of videos you can create, and much more.
Think you need expensive video equipment to make great content? Take a look at what you can accomplish with just your iPhone …

But wait, there’s more!
Our very own Pamela Wilson delivers the start-to-finish process of choosing your content to present on SlideShare, resources for choosing the best images, all the way to some ever-important call to action tips and tricks.
This article — The 3-Step Journey of a Remarkable Piece of Content — converted to SlideShare has more than 31,000 views (and counting)!
You can check it out here.
And then check out the number of views on this article about writing a damn good sentence as a SlideShare presentation.
Seeing the benefits?
In this value-packed episode, Scott Skibell and Pamela Wilson share practical tips and tools to get you started today with repurposing your valuable content

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