Last Day to Save Big on Digital Commerce Summit

Today is the last day to get your tickets to Digital Commerce Summit, happening October 13-14, 2016, in Denver, CO.
The last day unless you want to pay much more, that is.
We’ve got great speakers, including Rand Fishkin, Tara Gentile, Jeff Walker, Laura Roeder of Edgar, Kevan Lee of Buffer, and Joanna Wiebe of Copy Hackers, plus Jerod, Pamela, Chris, Sonia, and me.
We’ve also got great networking parties, plus an exclusive performance by the band CAKE.
Digital Commerce Summit is an integrated single-track experience that will send you back home with dozens of actionable ideas, and many new friends and potential business partners.
But let’s face it … you don’t want to pay $995 for the experience if you don’t have to.
And you don’t have to if you register today.
Sign up here, and I’ll see you in Denver!
The post Last Day to Save Big on Digital Commerce Summit appeared first on Copyblogger.

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Top 3 Reasons to Get Your Digital Commerce Summit Tickets Now

Digital Commerce Summit is three months away, and we’re all very excited about this inaugural event. It’s happening in Denver, CO on October 13-14, 2016.
If you’re a digital entrepreneur, or are interested in getting into the business of creating and selling digital products, this is right up your alley.
But you’re going to want to act fast, because the price is going up this month. Let’s quickly run through the most compelling reasons to sign up before that happens.
1. The Speakers
Regardless of other factors, the quality of a business conference is determined by the speakers and what useful insight they bring you. Our agenda is stacked with actual entrepreneurs who walk the talk.
The fact that they’re also great teachers is an amazing benefit as well. You won’t get lost in jargon and “inside baseball” references.
You’ll learn from people like Rand Fishkin of Moz, Joanna Weibe of Copy Hackers, Laura Roeder of Edgar, and Chris Ducker of Youpreneur … plus many more high profile entrepreneurs.
Also, your favorites from Rainmaker Digital will be presenting as well — Jerod Morris, Pamela Wilson, Sonia Simone, and Chris Garrett. I’ll be there too, but don’t let that deter you.
Our integrated agenda assures that you’ll depart from Denver with a clear picture of your path forward. While one great idea is worth the investment, you’ll do much better than that.
2. The Entertainment
We’re known for throwing great parties. The networking, relationships, and deals that happen thanks to like-minded people enjoying themselves

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5 Lessons Learned from a SaaS Home Run

Laura Roeder is known for putting together agile companies that put the customer first — including her current hit, Edgar, a SaaS (software as a service) product that hit a million dollars in revenue in its first year in business.
She excels at “keeping it simple” — maybe because she ran ultra-successful online education companies for five years. She turned around and put those lessons into a software business — and she’s crushing it.
Laura leapt out on her own as a freelancer at 22, without giving it a lot of thought. As she laughingly put it in her Unemployable interview with Brian Clark, it was:
“… probably the worst way to do it.”
You can find that interview here: From Freelance Designer to SaaS Superstar
She hadn’t done any prep, she hadn’t lined up any clients … she didn’t even know what a proposal was.
Lesson #1: You learn by doing
While I don’t particularly recommend that approach for most of us, it underlies a key principle of starting a business:
You learn the real lessons by doing.
(If you’re looking for a lower-risk way to learn those lessons, the “side hustle” — a part-time business you can run in your spare time — is a fantastic middle road.)
Educating yourself is important — and you can find lots of techniques and strategies here on Copyblogger and our sister site, Digital Commerce Institute.
But education is the initial, back-of-the-envelope sketch. It’s when you actually start building a project, product, and business that you

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What It’s Really Like to Start an Ultra-Successful Company: Meet Moz’s Rand Fishkin

Rand Fishkin is known for founding an incredibly successful company — while keeping an unwavering commitment to his core values.
You may have noticed, if you look around at the general business landscape, that a lot of successful founders are a bit cocky. They tend to overestimate the role of their own genius in their success — and underestimate the hard work of their teams and the luck that went into that success.
(And no, for the curious, I’m not counting Rainmaker Digital founder Brian Clark in that group.)
Rand Fishkin isn’t like most founders.
For example, founders of successful businesses typically play certain cards close to the chest. They’re highly selective about what they reveal about their businesses. And there are some strong business reasons for doing that.
Rand, on the other hand, is radically transparent about the good stuff and the bad in his business.
“Transparency is synonymous with Rand Fishkin, in a fantastic way.” – Brian Clark
Sometimes that transparency has come at a price. But it’s one of Rand’s deepest core values, as well as a foundational value for his business. And while his commitment to extreme transparency has closed some doors … it’s also opened some amazing ones.
Moz’s long, winding path to “overnight success”
Like so many stories of explosive growth, the company now known as Moz started out on a rather winding path.
The company started life as SEOMoz, a side project for Rand while he taught himself SEO. Eventually it became a full-time consulting

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The Secret to Powerful Products that Sell: Meet Tara Gentile, Creator of ‘Quiet Power’

Tara Gentile is known for helping people grow terrific businesses — without sacrificing ethics or heart.
Tara works with “idea people” — people who have an idea that they want to turn into a product, program, or service, but who may not always see themselves as business owners or marketers. She helps her audience and clients find the right business models, craft marketing that resonates, and structure their businesses for profit.
She calls her approach the Quiet Power Strategy — and it’s a complete reversal of a lot of the “cookie cutter” advice you sometimes see around digital business.
Listen and observe
A while back, Tara spoke with Rainmaker Digital CEO Brian Clark about how to thoughtfully observe your audience in order to strengthen your business.
Listen to Win: How Actionable Observation Provides Profitable Answers
Brian and Tara share a deep focus on listening in order to uncover audience interests, fears, and desires. When you master this, everything about your business starts to work better.
It’s also the key to marketing that doesn’t feel pushy or creepy — because you’re speaking directly to the problems and concerns of your audience, using their own language. Marketing becomes a direct expression of audience empathy.
Listening is the key to building a business based on service rather than selfishness.
“I see [listening] as probably the biggest thing that’s keeping people from creating marketing that works and products that sell easily … and sales processes that don’t feel slimy.” – Tara Gentile
What do they care deeply

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Multiple Streams of Income from Your Digital Business: Meet Joanna Penn, Creative Entrepreneur

Joanna Penn is known for being an unusually multifaceted author.
Not only does she write thriller novels under the name J.F. Penn, she’s also a nonfiction writer, copywriter, teacher, and content creator … and she’s the “chief marketing officer” for her own career.
And her marketing superpower? Being able to see the myriad business possibilities that a single book can unlock … even for fiction (which most people mistakenly believe is the least profitable form of writing).
Joanna has sold books in 74 countries, as well as created courses, audiobooks, and other profitable models for writers.
“As a creative, you’re creating intellectual property assets that can earn you money for the rest of your life and 70 years after you die.” – Joanna Penn

Business skill … or creativity?
In a recent interview with Rainmaker Digital CEO Brian Clark, Joanna revealed that she has no patience with the myth that creativity and profitability are mutually exclusive:
“I got really annoyed by the fact that I’d wasted 13 years not being creative because people said to me, ‘You can’t make a living out of this.’”
(You can pick up the full interview here: Inside the Lucrative World of Self-Published Ebooks)
Joanna knows that business itself is creative — and that business skills can help creative folks like writers earn a good living from their work:
“If you learn the business as a separate skill — as you also have to learn the craft — you can actually do both … Business is creative.”
Joanna isn’t just

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Last Chance to Save Big on Digital Commerce Summit: Check Out Our Amazing Speakers

It’s still over six months away, and yet Digital Commerce Summit is on track to be our biggest event ever. Which is a clear indication that we need to raise the price.
Join us October 13-14, 2016 for a value-packed experience that will define the digital commerce industry. This inaugural conference features an integrated agenda that covers digital product and service creation, plus the latest cutting-edge marketing, sales, and product launch techniques from expert practitioners.
And if you secure your spot before end-of-day March 18, 2016, you’ll get an outrageously great deal compared to the full ticket price of $995. There’s even an option to include online training from Digital Commerce Academy that you won’t want to miss.
With that said, let’s look at our amazing lineup of speakers. There will be great networking and entertainment that will blow you away … but it’s these folks who will deliver an educational experience you’ll never forget.

Rand Fishkin

Tara Gentile

Jerod Morris
Rainmaker Digital

Joanna Penn
The Creative Penn

Laura Roeder

Chris Ducker

Chris Lema
Crowd Favorite

Sonia Simone
Rainmaker Digital

Brian Clark
Rainmaker Digital

Melanie Deziel
Time, Inc.

Pamela Wilson
Rainmaker Digital

Chris Garrett
Rainmaker Digital

Joanna Wiebe
Copy Hackers

Jeff Walker
Product Launch Formula

Kevan Lee

Sean Dolan

Now all we need is you!
We’re selling tickets to the Summit right now for $595, but that price goes up at 5:00 p.m. Pacific Time on March 18, 2016. You can also get an entire year of training in Digital Commerce Academy for $395, and add on the Summit for only $200 more!
That’s right … you get a year of Academy plus

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