Back in the day, only digital publishers and marketers knew to never trust Facebook. You know, like that one time…
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Month: October 2018
3 Questions You Must Ask to Build a Strong Content Strategy
There’s a big difference between tactics and strategy when it comes to content marketing. As a content strategist, I often…
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Successful Communication at Work: Candid Advice from Copyblogger’s Loryn Cole
Since lately I’ve been interested in small tweaks we can all make to improve our communication skills (even if we…
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Communication, Creativity, and a Sweet Halloween Deal on Our New Copywriting Course
The big news for us this week is, of course, the new copywriting course. If you didn’t see the announcement…
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Get a Lot Better at Writing Persuasive Copy: Copyblogger’s Brand-New Copywriting Course is Open
Last week, one of our very dear community members, Hashim Warren, said something I loved about our new persuasive copywriting…
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The post Get a Lot Better at Writing Persuasive Copy: Copyblogger’s Brand-New Copywriting Course is Open appeared first on Copyblogger.
Why Staying Curious Is So Important for Creativity
If you’re like me, you probably take for granted the complex quantum computer that is your brain. And when you…
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Get What You Want Faster with These 3 Relationship-Building Tips
I’m not too humble to proclaim that clear communication is my strong suit. Each day, I make a concerted effort…
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Make the Most of Customer Questions by Showing Them HOW and Build Lasting Relationships
There are so many questions your customers may have and a big category you may not be addressing is the HOW: “How is it made? How is it done? How can I fix this?” So many companies don’t show the how because they’re afraid the customer will end up doing the thing themselves, but we’ll discuss why this couldn’t be further from the truth.
When showing someone HOW to do something, by being open and transparent, you’re building trust with them. You have nothing to hide. And they’ll realize – they can count on you when providing that service and you know what you’re doing. You’re more likely to be retained for your services because you’ll be viewed as someone who can be trusted to do the job the right way the first time.
A Week of Sweet Copywriting Advice
It’s Carb Week on Copyblogger! This week, we have three sweet posts to share with you on how to write…
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Want to Persuade Your Audience to Take Action? First, Look for Clarity
Copywriting is the answer to: “How can I make money on the Internet?” That’s why there’s so much advice about…
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