Your content calendar is full of great topics.
You know what differentiates your content strategy from the competition.
You feel ready.
At the last moment, you realize you forgot to think about the one thing that can break your company’s blog:
You need someone to write content for you.
Paraphrasing what a great leader once said: writers, writers, writers.
Yes, you could write, but you also have 24+ tasks you need to do. The content you write so far is OK, but nothing earth-shattering.
Before launching, you decide to get started looking for high-quality writers online and publish a job