Will Millennials Kill Email Marketing?

The biggest myth around about Millennials is that they don’t use email. Fact is, the average young person checks email more often than most older people.
But that doesn’t mean Millennials are reading your email. Rather, there’s a good chance that your email is getting deleted unread, prompting an unsubscribe, or worst of all, marked as spam.
Smarter online marketers are connecting with the Millennial generation by email just fine. Here’s how.
In this 18-minute episode of New Rainmaker with Brian Clark, Brian and Robert Bruce discuss:

How to be in two places at once
The key to email success with Millennials
Email Marketing 101
Do consistent email delivery times make a difference?
The absolute necessity of mobile-friendliness
Why the “logged-in experience” is the answer

Click Here to Listen toNew Rainmaker with Brian Clark on iTunes
Click Here to Listen on Rainmaker.FM
About the authorRainmaker.FMRainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand business advice from experts, whenever and wherever you want it.

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