What is the CTR average for emails? And how to improve yours.


There is no single CTR average for emails. Several factors influence this number.Reviewing existing data will give a good indicator of what your CTR average should be based on your industry and the types of emails you’re sending.You can take specific steps to improve your CTR and boost conversions.

Smart copywriters and marketers understand the importance of data when writing copy.

And when it comes to emails, there are few metrics more important than your click-through rate (CTR).

“Click-through rate, or email click rate, is the measure of how many people

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