This week, Stefanie Flaxman and I yielded the floor to a pair of smart gentlemen who we don’t hear from quite as often as we used to. And we featured a writer you haven’t seen on Copyblogger before. Her debut post for us is a must-read for writers who like being able to pay their Read More…
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Month: November 2017
Rainmaker Digital is at Your Service
We’ve launched a lot of things over the last decade. Software, SaaS, WordPress hosting, WordPress design frameworks, themes, courses, certification, live training, conferences, and membership communities. And we’ve delivered tons of free content to teach you how to perform digital marketing, design, and copywriting in a way that works. But we’ve never offered to do Read More…
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How to Make a Living as a Writer When Creative Writing Isn’t Paying the Bills
I never thought of myself as an entrepreneur. Growing up, I filled journals with poetry, drawings, and stories. I studied playwriting and performance in graduate school. The thought of running a business or putting a price tag on my creativity was icky. Then real life happened. Newsflash: landlords don’t accept poetry for rent. For a Read More…
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Why Starting a Podcast Intrigues Forward-Thinking Content Marketers
You know that familiar “awkward moment” is speeding toward you as the holiday functions and parties suddenly multiply across your calendar like chicken pox. You’re standing there, about to take a sip of your drink, when like clockwork it comes: “So … what do you do?” “I’m a … I work on the internet. Have Read More…
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Sleaze, Suckage, SEO … and Savings
Someone must have slipped the team some hot sauce, because it seems we’re all feeling a little spicy. This week features strong points of view and plain-spoken advice. Ever feel a little shy telling people you’re a marketer? Do you worry that what you do seems sleazy to some? While marketers aren’t quite at “politician” Read More…
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The Most Powerful Writing Voice for 21st-Century Content
In the beginning was authority. From the earliest days of advertising, authority was one of the first strategies used to persuade the masses. Then, a lot of us started using this internet thing to talk to one another. There was some speculation that authority was becoming an outdated concept. But it’s funny how these things Read More…
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Here’s a Quick Sneak Peek at This Year’s Massive Black Friday Discount
The crowds. The lines. The noise. The endless circling to find parking. Black Friday is an American institution — and for good reason. Commerce is king, humans like to save money, and Black Friday marries those two together unlike any other date on the calendar. But over the last handful of years, something has come Read More…
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Marketing Doesn’t Have to Be Sleazy: 5 Real-World Examples
In my youth, a former co-worker once told me, “I’d never date anyone who works in marketing.” When I inquired about his reasoning, he replied: “It’s just so sleazy. Choosing that line of work says a lot about a person.” Since I was young and impressionable, that sentiment stayed with me. So I was naturally Read More…
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Hubcast 156: HubSpot Reports Add-On, DepositFix, and HubL Training
The Hubcast: HubSpot Tips, Tricks, Inbound & Content Marketing News & Sales Info every week. Are you a HubSpotter looking to take your Inbound Marketing …
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Authority Pro for WordPress: Demonstrate Your Expertise and Build Trust
Authority Pro is a fresh new design by our Lead Designer Rafal Tomal and the team at StudioPress. The big idea behind this specific design is to help you put the full extent of your expertise on display. Consistently demonstrating your likable expertise over time is what allows you to build meaningful and lasting trust Read More…
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