Why Copyblogger Is Killing Its Blog

You know the drill: another day, another piece of content to connect with your audience.
You churn out post after post, social media update after social media update — typing, typing, typing all the way, all day.
It reminds me of that classic Dunkin’ Donuts commercial, “Time to make the donuts.”
We are all like that little round Fred the Baker dragging our sorry selves to our keyboards to create yet another readable, but forgettable, post.
I say, enough of this twaddle. Let’s shut down this blog and be done with it.
Think that’s going too far?
Listen: It was just a matter of time.
A brief history of the best decisions we ever made
In what I am told was a long, torturous, heartsick, alarming, and titanic (yada yada) decision, Copyblogger closed comments on the blog. Something about the conversation moving to other platforms and too much spam.
I couldn’t care less.
All I could think was, “Holy hell, Copyblogger actually has backbone! I want to work there.”
So I came onboard. But still, I had my doubts. And in no time, my suspicions were confirmed: that backbone was weak.
Until October 17, 2014.
That’s when Erika Napoletano (who is bigger than a taco, but smaller than an Airstream trailer, making her the ideal researcher) announced that it would be easier for Brian Clark to have a baby, and for that baby to be a two-headed, whiskey-drinking greyhound, and for that two-headed whiskey-drinking greyhound to start a podcast, and for that podcast to end world

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